What’s wrong? ...what’s right? This project is the antithesis of the relentless pursuit of perfectionism. Instead of avoiding mistakes, it consciously allows the inclusion and experimental provocation of rule-breaking, risks, mistakes, missteps, and failures in the development process. These supposed shortcomings are observed, reflected upon, and analyzed to recognize and exploit their potential for promoting innovation. The project welcomes the imperfect, the unconventional, the flawed, the ugly, the uncomfortable, the unexpected and the surprising and celebrates their inherent value. The project kicks off with experimental studies inspired by historical examples of haute couture known for their dedication to excellence and meticulous craftsmanship, providing a contrast to the thematic focus. Building on these inspirations, it is about challenging perceived notions of perfection and turning things upside down and inside out to discover the potential for creative iteration, and – basically – to overcome your inner monsters in the process. Based on these influences, the project stands on three interconnected pillars: Experimentation, craftsmanship, and materiality.